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Amazon’s Final Mile Woes, Solved?

Amazon’s Final Mile Woes, Solved?

Amazon.com Inc. will acquire Whole Foods Market Inc. for $13.7 billion, a bombshell of a deal that catapults the e-commerce giant into hundreds of physical stores and fulfills a long-held goal of selling more groceries. Amazon agreed to pay $42 a share in cash for the organic-food chain, including debt, a roughly 27 percent premium to the […]

3 Missing Elements in Your Brand Story

3 Missing Elements in Your Brand Story

Every brand has a story. I mean, every single one. Seriously. The challenge is, knowing what to tell and how to tell it. One of the biggest questions we get here at Aftermarq is, “How do we make our company story interesting? We don't do anything sexy.” This can be said for a hundreds of […]