internet video
5 Ways to Measure Your Online Video Success

5 Ways to Measure Your Online Video Success

So, you’ve finally produced an online video and started developing a video marketing strategy. You hired a great creative studio to tell your brand story, and you posted that video on your website. You got some views, but one big question remains: Do you know if the video had any effect on your bottom-line? Unfortunately, […]

Hot Takes from NewFronts 2018

Hot Takes from NewFronts 2018

The convergence of the TV and digital worlds has never been more apparent than at the highly touted event, NewFronts. What is NewFronts? It is a week-long event devoted to presentations from digital media companies to media buyers about their upcoming slate of new shows. Think Shark Tank, where the shark is an ad-buyer, and […]