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5 Big Mistakes Brands Should Avoid When Cultivating a Video Marketing Strategy

5 Big Mistakes Brands Should Avoid When Cultivating a Video Marketing Strategy

Take a second to ask yourself this question: “How many videos have I watched today?” If you’re like most people in the United States, you probably have watched more than an hour of internet video today alone. We watch internet video on our smartphones, tablets, internet-connected TVs, or computers—just about every digital device under the […]

How Facebook is Building the Future of Social Media with ‘Watch’

How Facebook is Building the Future of Social Media with ‘Watch’

Facebook has become a ubiquitous presence in most everyone’s day-to-day lives. From sharing political news stories to commenting on a friend’s vacation photos, Facebook has cornered the social media market by being the de facto social media site along with buying, and sometimes straight copying, competitors. One area where Facebook has lagged behind the competition, […]