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5 Big Mistakes Brands Should Avoid When Cultivating a Video Marketing Strategy

5 Big Mistakes Brands Should Avoid When Cultivating a Video Marketing Strategy

Take a second to ask yourself this question: “How many videos have I watched today?” If you’re like most people in the United States, you probably have watched more than an hour of internet video today alone. We watch internet video on our smartphones, tablets, internet-connected TVs, or computers—just about every digital device under the […]

Hot Takes from NewFronts 2018

Hot Takes from NewFronts 2018

The convergence of the TV and digital worlds has never been more apparent than at the highly touted event, NewFronts. What is NewFronts? It is a week-long event devoted to presentations from digital media companies to media buyers about their upcoming slate of new shows. Think Shark Tank, where the shark is an ad-buyer, and […]